About Our Bag
We now have the very latest season
We officially represent the brand and our online store is based in England. We deliver to over 70 countries and territories. If in the UK - we offer a FREE delivery option.
Look out for further new brands in the coming months.
Established in 2003, Italian accessories label YNot? puts a modern spin on traditional craft and materials, combining them with modern style, construction and a playful sense of humour.
Confidence is key they say and we see YNot? as a way of life rather than just a brand. The stylised contraction of the expression 'why not?', typifies the attitude to life of fans' of YNot? bags and fashion accessories, who see it as an adventure in which you've got to try everything once. At the same time a question and an answer, YNot? encapsulates the freedom that everyone should have to express themselves by going beyond their habits and comfort zones.
YNot? opened it's first branded shop in Milan, at 3 Via San Raffaele in June 2016. Located in the heart of Milan’s fashion district, the boutique’s design is inspired by the aesthetic philosophy of the brand. You can find YNot? in over 800 shops across Europe.
The art of changing without losing yourself; this is the aim of
Watch this space for launch information or alternatively be one of the first to know by registering your interest via our
O bag brand
O bag is a customisable Italian handbag and shoulder bag collection. We have a limited quantity of Obag accessories (No Classic or Mini Bodies), watches and straps at clearance prices.
Product reviews and social sharing
If you've bought our products you might like to write a product review so that others may learn of your experience. Look out for the email from us a few days after you receive your package. We’d also appreciate it if you would socially share your chosen products on Facebook, Twitter and Pinterest. The buttons for this are under product photos.
So speak to us today on: 0333 444 6161